
Automotive Training Institute (ATI)
Savage, MD
Chris “ Chubby” Frederick began helping shop owners grow in 1971 as a rep for Sun Electric and in 1974 founded the east coast Allen Test Products distributorship for the Allen Group. He also founded the Automotive Training Institute in 1974 and is currently CEO of ATI, which currently has 85 associates. ATI trains and coaches 947 shop owners every week across North America in addition to conducting 18 seminars a month for shop owners. Chris’s clients nicknamed him Chubby and he is passionate about fishing, muscle cars and helping shop owners grow. In 2009 Chris was chosen as one of the top 100 CEO’s by Smart 100 magazine for working on his business, not in it and taking his own advice. In 2008 Frost and Sullivan awarded ATI The Customer Value Leadership Award for helping 93% of his clients double their investment during their first year of his Re-Engineering Programs. In 2009 ATI received THE AMI Recognition Award, the highest honor the institute bestows on a industry leader who had taken specific and significant action to encourage, enhance and support opportunities for automotive industry professionals to improve their business management skills.
www.autotraining.net